Exhibit at Softworld Total Business Solutions
Exhibiting at Softworld represents outstanding value and flexibility.
Softworld aims to deliver as comprehensive a package as possible for its clients, rather than simply a section of ‘floor space’. We are in a unique position to provide year round leads to exhibitors - Softworld does not just happen for two days of the year.
Please note: The maximum size stand that can be booked is 40sqms.
Executive partner:
The Executive partner package includes the following:-
- A quarter page advert in Accountancy Age
- Company logo on all marketing collateral
- Inclusion in the Softworld e-book
- Meeting with VNU Publishing team, including editors
Each exhibitor must also take the COMPULSORY marketing opportunities package, £559, which includes the following:
- Light Pen – for lead collection
- Basic presence on Accounting Interactive and HR & Payroll Interactive sites
- Pre show Softworld Insight Document
- Post show visitor research summary
- Access for 2 employees to attend pre show exhibitor strategy/ training meeting
- Enhanced listing on Softworld websites
- Promotion through VNU network of sites, including Computing, FD, Accountancy Age etc
- Health and Safety check
- Insurance
Seminar rooms:
- All seminar rooms come with AV an package
- Room size - 25m2 – 20 seater
- Sessions can be booked on an individual basis @ £1,000 for two sessions, one each day (sessions will run on the hour every hour 10am, 11am, 12pm 1pm, 2pm 3pm)
- Sole use rooms can be booked at a cost of £5,400 for the two days
- Exhibitors are not permitted to run the same session more than twice on the same day and each days program must be identical
- Pre registered visitors will be tele-marketed to promote exhibitor seminars and encouraged to register
- The exhibitor will be provided with a list of pre-registered visitors who have registered an interest in their session two weeks to 10 days before event
- Timetable detailing session title / exhibitor/ speaker outside each seminar room – programme boards standardised – no opportunities for logos
- Light pen provided for each seminar room to capture visitors details, downloads available at the end of each day
- Free of charge advice/ guidance from Softworld conference team
- Access for two members of staff to the exhibitor strategy day
*Exhibitors are not permitted to brand the outside of the seminar room, they are however allowed to brand the inside of the room if they have consulted the company that they are sharing with.
REACH OUT TO EUROPE'S LEADING BUYERS THROUGH TARGETED SPONSORSHIP OPPORTUNITIES
Through a series of carefully tailored sponsorship opportunities, Softworld offers exhibitors exclusive access to a powerful group of buyers through many mediums.
All of our sponsorship opportunities are designed to work around and support your sales/marketing objectives and ensure that we maximise your presence at the event. Used in the right way, sponsorship can clearly help to define and focus your message in association with the show.
Why should you use sponsorship as part of your overall show campaign?
Sponsorship will:
- Reach beyond the boundary of both your stand and other traditional media activities
- Ensure a more constantly visible profile
- Help ensure higher levels of recall after the show
- Give you a greater competitive edge
- Help you company to focus on a particular product or service that you want to promote
And - sponsorship activity can be fun and innovative - ensuring your customers have a more enjoyable and memorable time at the show!
Remember, you don't have to be a "big player" to use sponsorship as part of your show campaign as costs start from only a few hundred pounds. We want to work alongside your plans and budgets so we are able to best support your overall business objectives.
SPONSORSHIP OPPORTUNITIES INCLUDE:
- Sponsorship of delegate badges - your company logo appears on the delegate badges
- Sponsorship of on-site press office
- Brand the meeting office for all leading trade journalists
- Sponsorship of the internet café
- Sponsorship of visitor carrier bags
- Sponsorship of 'You are here' boards - directional boards at the entrance
- Banner above stand - guide visitors to your stand at the event
- List rental of pre-registered database and / or attendee list - either via direct mail or email
- Softworld Buyers' Guide opportunities
- Web opportunities
We are always open to suggestions so if there is a marketing opportunity that you would like to discuss, please do not hesitate to contact us.
FOR FURTHER INFORMATION ON SPONSORSHIP OPPORTUNITIES AT SOFTWORLD, PLEASE CONTACT:
ASHLEY ROBERTS
EVENT MANAGER
TEL: +44 (0) 20 7316 9533
